You will see it while there is still time to fix it.
Tell Cadence Scorecard what you want to earn and what a closing pays you. It works out exactly how many conversations and prospecting hours your week needs to hold. Then it tracks whether you are doing them. Every week. All year.
Free to try. No card needed. Thirty seconds to your first target. Already have an account? Sign in.
60-second overview
Turn Business Math into Predictable Production
The chain behind every commission
Every income goal traces back through a chain of weekly activity. Cadence runs that chain backwards from your goal and tells you the exact number of conversations and hours your week needs to hold.
Industry starting point — one closing
This is your starting point. Once you have logged enough of your own closings, Cadence replaces it with your real numbers. Because your conversion rate is not the industry average.
Want 10 closings this year?
That is 1,600 conversations. 320 prospecting hours. 60 appointments. 20 agreements.
At $10,000 average commission, that is $100,000. Cadence works this out for your exact numbers in thirty seconds — then tracks whether you are doing the work each week.
The four questions most agents cannot answer.
Not because they are not working. Because nobody ever did this math for them.
How it works
Three things happen inside Cadence Scorecard. In this order.
Set your income goal
Enter your income goal and your average commission. Cadence works out how many closings, conversations, and hours your year requires. Takes two minutes.
Track your activity every week
Log conversations and prospecting hours daily or weekly. Thirty seconds. Cadence compares your real numbers to your target and tells you whether you are on pace, behind, or significantly behind.
Watch it get smarter over time
After three closings, Cadence replaces the industry benchmark with your real conversion numbers. Your weekly target updates automatically every time a deal closes.
Take your average commission. Divide it by 32 prospecting hours. That is your Highest-Paid Hour. Cadence calculates it for you and updates it every time a deal closes. Once you see that number, the choice between prospecting and clearing your inbox stops being a neutral one.
Calculate my Highest-Paid Hour →Know what is broken
The generic advice is always prospect harder. Cadence tells you which of these four problems you actually have — so you fix the right one.
Get started free →Plenty of conversations but few appointments.
Appointments set but not held.
Appointments held but no agreements signed.
Agreements signed but deals not closing.
Source tracking
Every closing gets tagged by source. After twelve months you see which sources produced income and which ones just produced activity. Most agents are funding the wrong thing.
Example — Annual income by source
Why this exists
After working inside some of the largest real estate organizations in the country, the same pattern kept appearing. Agents with real talent. Agents who worked hard. Agents who missed their goals anyway.
Not because they were not capable. Because nobody had ever translated their income goal into a specific weekly number. They were working without a target. Hoping the year would work out.
Cadence Scorecard was built to fix that. One tool. One chain. One number that turns an income goal into Monday morning's work.
The insight behind it
"Most people do not have a knowledge problem. They have an execution problem."
Agents know what they want to earn. They do not know what that goal costs in weekly activity. Cadence closes that gap.
What it replaces
Annual goal setting that lives on a whiteboard and never gets translated into weekly action. Guesswork. Busy work that feels productive but does not track to income.
Who built this
Jeffrey is a behavioral strategist with 30 years inside real estate organizations and corporate sales teams. He trains agents, coaches leaders, and designs learning systems that produce real and measurable performance change.
For 10 years he worked at Douglas Elliman, one of the largest real estate brokerages in the United States, most recently as EVP of Learning and Development where he built agent training programs at scale across the entire organization.
Cadence Scorecard is built on the same math he has used inside brokerage training programs for three decades. This is not a tech startup guessing at what agents need. It is the framework, turned into a tool.
30 Years in Real Estate Training
Brokerages, teams, and individual agents across the US
10 Years at Douglas Elliman
EVP Learning and Development — brokerage training at scale
Doctorate in Clinical Hypnotherapy
Behavioral change and performance psychology
Master's in Education — NLP Master Trainer
How people learn, change, and perform under pressure
REEA Educator of the Year 2022
REEA President's Award 2025-2026 — OnCon Top L&D Leader 5x
Keynote Speaker — Corporate Trainer — Executive Coach
Behavioral strategy for real estate and corporate sales teams
Try it before you commit
The demo is a working scorecard filled in with an example agent. Change any number and watch everything recalculate in real time. No account needed. Nothing saved.
Open the demo →Free to try. No card needed. Thirty seconds to your first weekly target.
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